Bonus Page for Workshop Participants
Below are two samples for you to check out. The first is a
sample press release so you can see the basic structure and
format. The Second is a query letter that you can use for
book publishers, magazine editors, gallery owners, etc., etc.
Again, the point of both samples is to give you a feel for the
structure, length and focus. Each press release and query
letter will vary by project but these will give you a starting
Note: the links within the samples below are NOT connected
to any hyperlinks, however, when YOU send out yours to your
media list, they all should be!
Press release below that was picked up by our local
Contact Information: Bonnie Marlewski-Probert, 870-453-xxxx,
fax xxx-588-4313, e-mail email@example.com, or
visit our website at: http://whitehallpublishing.com.
Release Date: Immediately
Attention All Writers and Artists!
Bonnie Marlewski-Probert, founder of Whitehall Publishing,
author of more than 20 books and more than 1000 magazine
articles is hosting a 3-hour marketing workshop on June 5th at
the Palette Art League in Yellville Arkansas from 1 - 4 p.m. for
artists and writers who want to improve their marketing skills
and reach a global market for their work.
Whitehall Publishing produced The Art & Artisans of the
Ozarks book which will be officially released at this year's
Trout Festival in Cotter. Advanced copies of the book are
available for viewing at the Palette Art League Gallery right
now. The book showcases 76 of the best artists and artisans
in the Ozarks. It is a full color, hard-cover coffee-table book
with spectacular colors and wonderful art that will take your
The marketing workshop will focus on the off-line and the
on-line marketing techniques that professionals use everyday
to expand their success. Bonnie has worked successfully with
hundreds of authors and artists around the world.
Seating is limited and by reservation only. The cost of the
workshop is just $49.95 and workbooks are included. To
make your reservation via credit card, visit http://website URL.
If you prefer to pay by check: make your check payable to:
Bonnie Marlewski-Probert and mail it to: Whitehall Publishing,
PO Box xxx, Yellville, AR 72687. Be sure to include your
name, phone number and e-mail address. If you have any
questions, visit: http://whitehallpublishing.com or e-mail
It is our goal to inform, not to intrude. If you would prefer to
be removed from future mailings, click here and we will
remove you immediately.
..............Query Letter I Wrote for a
Leslie McDonald is an author, Gold medalist, teacher and
founder of the Midwest Horse Fair. She is launching a new
monthly column that is ideal for your demographic. Down the
Aisle focuses on the challenges, humor and life lessons
experienced by middle-aged women in the horse world.
Often funny, sometimes heartwarming and always true, Down
the Aisle honors this very large block of the horse world from
all riding disciplines. We want to offer your publication a
regional exclusive to the new column.
The new column is an extension of Leslie's upcoming book,
also entitled, Down the Aisle. With the release of the new
book, Leslie is launching an interactive website where women
can come together to share their Down the Aisle stories
on-line. That website is also the place where we will be
promoting all the magazines in which the Down the Aisle
column is running. Leslie will be selecting special stories from
her on-line community to showcase in her column and by
promoting the magazines in which the column appears, her
web visitors will know which magazines to subscribe to in
order to watch for their stories.
The phrase, Down the Aisle represents the horses,
mentors, partners and experiences that enrich a woman's
personal journey throughout her life. These experiences go
beyond style of riding, which gives this column universal
appeal to all women. Whether women are showing or trail
riding, team penning or jumping, the special relationship
women have with their horses rejuvenates their spirit and
creates a welcome release from the day to day stress of their
hectic lives. These are the stories Leslie will be sharing in the
The proposed monthly column runs 800-1,000 words and
can be delivered to your publication via e-mail each month by
the 10th. We can include high res artwork to accompany and
can provide you with an inventory of six columns to start with
as early as mid-August. We are offering you a regional
exclusive for your choice of either $50.00 per column run or
we would be happy to swap out for 1/8 page ad space that
will run with each column.
We look forward to sharing Leslie's column with your readers
and to promoting your publication on the new website. If you
have any questions, I can be reached at XYZ or via e-mail at
If you would like to schedule a personal phone
or e-mail consultation with Bonnie, click on the
Consulting link on the left side of any page on
the site to get on the schedule. As you now
know from attending her workshop, Bonnie is not
kidding around when it comes to defining what
marketing steps work in the 21st century,
explaining how to use them and then
encouraging you to move forward!
Personal phone consultations with Bonnie are
done on a conference line and are recorded.
Included in your fee, you will be sent a recording
of the entire call that you can refer back to over
and over again. This is a great reminder and
motivator that you will go back to dozens of
times in the months to come!
One of our newest
titles, A Wicked
Good Idea, from our
authors who were
showcased on ABC's
hit show Shark Tank!
A Wicked Good Idea
amazing mother &