Camera-Ready
Artwork Requirements
Whitehall Publishing's flat fee contracts require our authors provide camera-ready artwork for their book projects.
Preparing your artwork for book publication is not difficult to do, once you understand what top printers require. While some of the technical items listed below may sound like Greek to begin with, I promise you, it is not as complicated as it sounds.
However, if you prefer to have us prepare your artwork into camera-ready artwork, we are happy to do it for you at an hourly fee of just $50.00.
Let's begin by explaining
what camera-ready artwork is:
Camera-ready artwork is interior or cover artwork requiring no touch-up. The artwork which you furnish to us is provided in full size format or no more than 200% beyond the desired imprint size. It is clean, cropped and ready to be used on the cover design for your book or inserted into the interior of your book.
If none of that made sense, here is the English version of the techie version of Camera-ready artwork. Any artwork you send to us should be free of smudges or smeared ink/pencil and it should be sent to us already scanned in at the size you want it to appear.
Here are the guidelines
for submitting camera-ready artwork:
1. We accept artwork on CD or you can send it to us via our ftp server on the internet so you don't have to burn a disk and mail the artwork in.
2. Printers prefer you scan your artwork in as .tif files with a minimum resolution of 300 dpi.
3. We ask you to send us a "cheat sheet" with your artwork that lets us know exactly where you wanted each image file to be placed within the book. To keep things very easy, simply type on the cheat sheet the file name of the image and the sentence before and the sentence after where you want it to be placed within the book. We prefer you NOT use page number references on your cheat sheet because as soon as we bring your text into the publishing software, the page numbers will change.
4. Finally, if you want the finished artwork to reside on the page at a specific size (4X6 or 5X7 or 8X10 or 3.5 X 3.5, etc), please be sure to scan it into your computer at that size or larger and save the file at that size or larger. We can always shrink the image down, but making it appear bigger on the page than it really is will reduce the clarity of the final image and compromise the quality of the output.
5. The final, and most important point of all is this.... if there is ANYTHING on this page that you didn't understand fully, don't hesitate to shoot me a note at info@whitehallpublishing.com before you start to prep your artwork, and we would be happy to clarify. I don't want you to spend dozens of hours preparing artwork for submission, only to discover you didn't understand something on this page and as a result, it has to be re-done. That will break my heart because I have been there, done that and I wouldn't wish that on my worst enemy. SO, as I said, if you have ANY questions, feel free to shoot me a note and I will get you clarification before you start prepping your artwork!
Everyone at Whitehall Publishing is looking forward to working with you!